Skip to content

Generative AI & AI Agents

SmartFind

Intelligent Product Search & Recommendations

CineGear Pro, London, UKArtificial IntelligenceE-CommerceSemantic Search
Try the interactive sample

In brief

SmartFind is a Directrix Technologies project for CineGear Pro, London, UK: Intelligent Product Search & Recommendations. Summary: Semantic product search and recommendations that match meaning, not just keywords. Outcome: Delivered meaning-based product discovery with recommendations, connected to the customer-facing product experience.

Overview

Traditional product search often depends heavily on exact keyword matches. SmartFind explores how semantic search can make product discovery more relevant by identifying products based on the meaning and context of a search query.

The solution combines vector-based retrieval with product recommendation capabilities to help customers discover relevant items more efficiently.

What we built

  • A semantic product search engine.
  • Vector-based similarity search.
  • Fast similarity retrieval over product information.
  • Product recommendation functionality.
  • Backend integration for returning relevant search results.
  • A foundation for more intelligent catalog discovery.

How we built it

We used vector representations of products and a similarity index to retrieve related items efficiently. The search workflow was designed to identify relevant product candidates and integrate them into the application's product discovery experience.

The search functionality was connected to application services so that retrieved results could be presented within the customer-facing workflow.

Services this project shows

Project outcome

Delivered meaning-based product discovery with recommendations, connected to the customer-facing product experience.

Interactive sample · runs in your browser

Compare keyword and meaning-based product search

Explore one idea from this project with fictional sample content. It is not connected to the project's systems or data.

Describe what you need

Shoppers rarely type product names. Compare what a keyword search and a meaning-based search return for the same words.

Keyword search: 0 products · Meaning-based search: 2 products

Keyword search

No product shares these exact words, so a keyword search shows nothing.

Meaning-based search

  • Camera support

    Three-axis gimbal

    A motorised stabiliser that smooths camera movement on the move.

    Matches the idea of: steady, moving

  • Camera support

    Lightweight shoulder rig

    A compact handheld support setup for camera operators on location.

    Matches the idea of: steady, moving

How this sample differs from the project: A short hand-written list of related terms stands in for the vector search used in the project. The catalog is fictional and is not the client’s. It shows an interaction pattern, not a measured project result.